• Wednesday, 07/19/23 ** 13:44 Andrew Gallagan is such a good interviewer because he doesn’t say anything. "What’s on your mind?" "Tell me about that." He just puts a mic in front of them and lets them go. Let the edit - and the people that consume the work - tell the story.

https://www.youtube.com/watch?v=iq71Cb2jEIE - insightful

Show, don’t tell

Kanye doc buy into the platforms that give you reach; youtube, tiktok the format of those platforms gives you constraints for what you do instagram feels like it’s ‘for fun’ outside of short-form video. doesn’t matter. only swiping up does. that’s the only way to build attention fast for work. you have to master the short form, vertical video. ** 21:26

https://www.youtube.com/watch?v=NphQGsm4rvk

Building something is risking something